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SEOptimize analyzes your website across 12 SEO categories to produce an overall score from 0 to 100. Here's how it works.

SCORE RANGES

90 — 100[EXCELLENT]

Your website follows SEO best practices. Minor tweaks may still help.

70 — 89[GOOD]

Solid foundation with room for improvement in a few categories.

50 — 69[NEEDS WORK]

Several areas need attention. Focus on the lowest-scoring categories first.

0 — 49[CRITICAL]

Major SEO issues detected. Immediate action recommended.

HOW IT WORKS

  1. 01.We scrape and parse your page in real-time to extract metadata, content, and technical signals.
  2. 02.Each of the 12 categories is scored individually based on SEO best practices.
  3. 03.The overall score is the weighted sum of all category scores, normalized to 0-100.
  4. 04.AI-powered insights provide actionable recommendations tailored to your specific results.

12 CATEGORIES

TITLE TAG

WEIGHT: 10%MAX: 10
  • Keep titles between 30-60 characters
  • Include primary keyword near the beginning
  • Use a brand separator (| or -)

META DESCRIPTION

WEIGHT: 10%MAX: 10
  • Aim for 120-160 characters
  • Include a clear call to action
  • Mention primary keywords naturally

HEADINGS

WEIGHT: 10%MAX: 10
  • Use exactly one H1 per page
  • Include H2 subheadings for sections
  • Use H3 for sub-sections to create hierarchy

IMAGES

WEIGHT: 8%MAX: 8
  • Add descriptive alt text to every image
  • Use modern formats like WebP or AVIF
  • Compress images without losing quality

LINKS

WEIGHT: 8%MAX: 8
  • Include internal links to relevant pages
  • Add external links to authoritative sources
  • Avoid broken or dead links

OPEN GRAPH

WEIGHT: 8%MAX: 8
  • Set og:title, og:description, og:image, og:url
  • Use a high-resolution image (1200x630px)
  • Test previews with Facebook Sharing Debugger

STRUCTURED DATA

WEIGHT: 8%MAX: 8
  • Add JSON-LD schema (WebSite, Organization, FAQPage, etc.)
  • Validate with Google Rich Results Test
  • Include relevant schema types for your content

TECHNICAL

WEIGHT: 10%MAX: 10
  • Set a canonical URL to avoid duplicates
  • Include robots meta tag
  • Add a lang attribute to the <html> tag
  • Ensure a favicon is present

CONTENT

WEIGHT: 10%MAX: 10
  • Aim for 300+ words per page
  • Use multiple heading levels for structure
  • Write original, valuable content for users

MOBILE

WEIGHT: 8%MAX: 8
  • Include a viewport meta tag
  • Ensure responsive design that works on all screen sizes
  • Test with Google's Mobile-Friendly Test

SECURITY

WEIGHT: 5%MAX: 5
  • Use HTTPS everywhere
  • Redirect HTTP to HTTPS automatically
  • Keep SSL certificates valid and up to date

PERFORMANCE

WEIGHT: 5%MAX: 5
  • Aim for load times under 2 seconds
  • Use a CDN for static assets
  • Enable compression (gzip/brotli)

QUICK TIPS

  • Fix critical issues first. Categories with 0 scores have the most impact when fixed.
  • Re-scan after changes. Run a new scan to see your updated score in real-time.
  • Focus on content and technical. These two categories carry the highest weight (10% each).
  • Don't ignore structured data. JSON-LD schemas unlock rich results in search engines.